Orientation Marketing partner with Team OnForm as title sponsors alongside Brother for 2022.

Orientation Marketing is proud to announce that it is sponsoring Team OnForm as title sponsors, alongside Brother, for the 2022 season. The team, previously referred to as Team OnForm, will be called Brother UK-Orientation Marketing Cycling Team for the forthcoming season.

Chris Lawson, Director and co-Founder of Orientation Marketing said “Orientation Marketing is thrilled to be sponsoring Team OnForm in 2022. Through 2022 and beyond, we have decided to focus our sponsorship efforts on women’s racing. It’s no secret women’s racing needs additional support to flourish and have the resources it deserves to be watched by a much larger audience.”

“Orientation Marketing will be providing marketing support to the team to ensure as many people as possible get to share the OnForm journey throughout this season and beyond. We’ve been admirers of the team for some time and have witnessed great performances in races such as the Tour Series this year, so sponsoring the team is a great fit for our business.”

“We’re delighted to welcome on board Orientation Marketing as our newest partner for 2022,” said Team OnForm’s Manager, Simon Howes.

“No strangers to bikes, they’ve been involved in domestic cycle racing for a number of years. We are thrilled to have their expert marketing knowledge and skills on board to support our team’s continued development.”