Orientation Marketing Partner with BiotechBikers
CHESTER, UNITED KINGDOM – February 14, 2024
Orientation Marketing Partner with BiotechBikers.
Orientation Marketing, a leading life science and pharmaceutical marketing agency operating within specialist B2B scientific sectors, today announced that it has agreed a year-long sponsorship deal with BiotechBikers, a networked community of professionals from the life sciences industry that was created to uncover innovations and new opportunities through a shared passion for cycling.
BiotechBikers was established to bring together biopharma, biotech, academic bioscience and healthcare professionals from around the world for group rides and social events aimed at building enduring collaborative business networks that promote inclusion, diversity and a healthy and active lifestyle, while supporting multiple charitable causes.
Chris Lawson, Managing Partner and Co-Founder of Orientation Marketing said, “As a keen cyclist myself, I was delighted to connect with BiotechBikers and contribute to their mission of fostering partnerships to drive innovation and using cycling as a focus to do good.”
“Cycling and socializing go hand-in-hand and are a great way to network and build the relationships that help take the industry forward,” added Mark Farmery, Ph.D., the biotech business developer who founded BiotechBikers in 2017. “With support from our Podium Partners, including marketing support from the team at Orientation Marketing, we look forward to bringing cycling enthusiasts from across the life sciences sector together to network around a healthy and inclusive pastime.”
Orientation Marketing join EBD Group, Bruntwood SciTech, Caszyme, Charles River and Evotec as BiotechBikers’ Podium Partners.
About BiotechBikers
BiotechBikers is a global community that brings together biopharma, biotech, academic bioscience and healthcare professionals who share a passion for cycling. We are dedicated to fostering new relationships, building collaborative networks and promoting inclusion, diversity, and a healthy and active lifestyle. For more information visit biotechbikers.com.
About Orientation Marketing
Orientation Marketing is a life science and pharmaceutical marketing communications agency operating within specialist B2B scientific sectors. The company helps drug, ingredients, packaging, medical technology, contract manufacturing, development and research organisations uncover marketing opportunities to become visible, increase engagement and generate more leads. Orientation Marketing is headquartered in Chester, U.K., with offices in Finland and North America.
