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Orientation Marketing INSIGHTS
The marketing blog for life science and pharmaceutical marketers
9 Ways AI Can Help Pharma Marketers
9 practical ways that AI can help marketers operating in the pharmaceutical and life science sectors.
Agency Spotlight Series: Lucy Clements
Q&A with Orientation Marketing Digital Marketing Apprentice, Lucy Clements.
Google Ads One-On-One With Lauren Murray
Lucy Clements talks to Lauren Murray to discuss some of the key questions and troubleshooting elements that come up daily from clients when looking at Google Ads, with strategies, tactics and tips to manage Google Ads effectively.
Orientation Marketing Appoints Digital Marketing Apprentice
Orientation Marketing appoints Lucy Clements as Digital Marketing Apprentice.
International Day of Happiness
Here at Orientation Marketing, we aim to put a smile on everyone’s faces. Whether it’s clients or staff, happiness is our priority. So, let’s take a look at five of the happy moments that we’ve had over the past year for International Day of Happiness.
Agency Spotlight Series: Dave Hall
Q&A with Orientation Marketing Creative Lead, Dave Hall.
Orientation Marketing Partner with BiotechBikers
Orientation Marketing Partner with BiotechBikers.
Agency Spotlight Series: Chris Halling
Q&A with Orientation Marketing Director of Communications & Content, Chris Halling.
Dave Hall Joins Orientation Marketing as Creative Lead
Orientation Marketing appoints Dave Hall as the new Creative Lead to oversee the agency’s creative design.
Getting Your Molecule Thru the Clinic in these Challenging Times – a View from Partners’ C-Suite at JPM Week 2024
Reaching market thru a sea of change: Biopharma’ partners share their thoughts at JPM Week 2024.
Orientation Marketing Appoints Media Relations Industry Expert
Orientation Marketing announces the appointment of Chris Halling as Director of Communications and Content.
CPHI Barcelona 2023 Agenda: 7 Keynotes, Panel Discussions and Seminars to Attend
Our picks of 7 keynotes, panel discussions and seminars to attend from the CPHI Barcelona 2023 agenda.
CPHI Barcelona: 6 Ways to Make the Most of the Event
Get the most out of CPHI Barcelona 2023 by doing these six things before, during and after the event.
10 Places to Visit in Barcelona During CPHI
The whimsical public park of Park Güell and the maze of narrow medieval streets of the Barri Gòtic are just some of our recommendations for attractions and places to visit during CPHI Barcelona 2023.
10 Reasons to Attend CPHI Barcelona 2023
From building new connections to relaxing on the beach to learning new skills, here are 10 reasons to attend CPHI Barcelona 2023.
Peer-to-Peer Pharmaceutical Marketing
An overview of the key implications for pharmaceutical organisations using peer-to-peer programmes and events to engage with HCPs.
Being Bold With Your Pharmaceutical Marketing in Challenging Economic Times
Marketing approaches, concepts and ideas for pharmaceutical organisations operating in challenging times.
Organic Search (and SEO) in The Pharmaceutical Sector
How to optimise a website for search: SEO fundamentals in pharmaceuticals, the importance of keywords and ranking factors for 2023.
Buyer Personas in Pharma
Reviewing the implications and use of buyer personas, with an application for the pharmaceutical sector.
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